Green Event

About

Throughout its activity, HMS Sports has assumed a commitment to continuous evolution and improvement which has included the implementation of measures to reduce the environmental impact of its sport events.

Sport events have involved the use of plastic and packaging materials in large quantities, which is a challenge for the pickup and treatment of waste. But not only: there are problems of mobility, carbon dioxide emissions and, above all, the education of workers, employees and participants.

In this context, we establish a sustainability plan that will seek to materialize intervention measures in four critical environmental areas:

• 1: logistics and communication
• 2: mobility and transport
• 3: reduction and reuse of materials
• 4: awareness and pedagogy

The responsibility of a sports organizer like HMS Sports is to ensure that messages transmitted to this audience before, during and after the event have a positive impact on society.

It is also important to recognize that organizing a sport event has a significant environmental impact and it is possible to improve and reduce the footprint of each event. Thus, HMS Sports intends to be an example of environmental policies to follow, while at the same time seeks to be in harmony with one of the biggest concerns of its public: the environment.

So, we designed a sustainability plan which provides for a set of real measures to apply in sport events.

So far, these are the actions taken on the El Corte Inglés São Silvestre de Lisboa:

• Promotional brochure of the event printed on recycled paper;
• 83.000 plastic bags will be reduced at the event:
  • 12.500 bags that packed the t-shirts;
  • 12.500 bags that packed the bibs;
  • 12.500 bags that packed the pins in the Race Kits;
  • 23.000 bags of Race Kits - start and finish kits;
  • 11.500 plastic bags that packed the delivered apples with the finish kits;
  • 10.000 bags that packed Cofidis thermal blankets.
• Leaflets about the event (10 km and Clube Pelicas São Silvestre da Pequenada) in digital format, with a saving of 12.500 prints;
• Encouragement for the partners of the event to reduce the printing of promotional brochures;
• Implementation of electronic vouchers.

On the day of the event, these were the applied actions:

• Use of differentiated containers for promotion of recycling and separation of waste at the start and finish lines;
• Electric vehicle as the pace car;
• Use of electric cars by the organization before the event;
• Use of public power distribution units;
• Encouragement for the use of public transport by the organization and athletes.

• Sociedade Ponto Verde will be present and will make available:
  • Recycling facilities in the departure and destination areas, supply and cloakroom:
    • 4 plastic/metal units at supply area
    • 2 plastic/metal units at Praça dos Restauradores
    • 2 plastic/metal units + common trash at Praça dos Restauradores
    • 2 plastic/metal units + trash units at Praça do Rossio
  • Backpack promoters to encourage recycling at Praça dos Restauradores and Rossio.